Automatic Tennis Planning
Tennis Planning is a premier tennis court construction and resurfacing company that has been serving clients in the Northeastern United States since 2016. The company is committed to providing high-quality tennis court solutions that are both durable and aesthetically pleasing, using only the finest materials and construction techniques to ensure client satisfaction.
Concept
Tennis Planning’s initial concern for their website is that it lacks a clear visual hierarchy, making it difficult for visitors to quickly understand the company’s services and offerings. The redesigned website addresses this issue by using a clean and modern design with a clear visual hierarchy, making it easy for visitors to navigate the site and find the information they need. The site also includes subtle animations and storytelling design methods to engage visitors and convey the company’s expertise.
The new website also offers improved digital marketing capabilities, with proper meta tags and structured data for better search engine ranking. There are better call-to-action elements throughout the site for more conversions, as well as assistance with content placement and messaging strategy. Additionally, the new site offers improved functionality and usability with a custom-designed web navigational and sub-structure, faster load times due to speed optimization, and a customized admin area for simpler and quicker website updates.