With so many people experiencing some form of disability and needing special devices to browse the Internet, it’s crucial that you do everything you can to make your website as accessible as possible and ensure that it’s ADA compliant.
Read MoreThe purpose of website redesign is clear: keep your business right in the line of sight of your target audience to maximize your chances of converting them into paying customers. It is meant to help grow your brand. But if not implemented well, it will do more harm than good. How exactly? By rendering all of your previous SEO efforts ineffective and useless. You have invested a lot of time, effort, and marketing dollars to gain your current ranking. You must not lose it in the redesigning process. Some companies make the tragic mistake of thinking that one does not affect the other. But in reality, there are specific steps you have to take to ensure that you do not sacrifice your SEO ranking as you transition from the old website to the new.
Read MoreThe Conversion Funnels in Google Analytics is a useful tool to help your business calibrate your marketing campaigns, create a better experience for your customers, and address the bottlenecks on your website. By identifying the problem as early as possible, you can immediately optimize the channel and improve its performance. Make sure that you identify the funnels and goals in the earliest stages of your implementation process.
Read MoreThere was a time in 2014 when LinkedIn removed the polls feature, but that didn’t last long, and they reintroduced them this year. It is time to look at how they can be best utilized in your digital marketing plan. You can create polls on profile pages, within user groups, and on individual pages, even inside an event. With 675 million users targeted at professionals and market peers, LinkedIn is a very influential platform. Understanding how to use all of its features to your benefit is very valuable.
Read MoreNobody knows how long this pandemic will last, and businesses will likely need to adjust to a new reality built around isolation and distancing in the near and foreseeable future. People are relying on e-commerce shops for many of their supplies and goods while storefronts remain closed. These new circumstances are leading to a higher demand for web designers, especially those who specialize in e-commerce facilitation.
Read MoreWeeks ago, when the Covid-19 pandemic was just taking shape, we started reaching out to Maxburst clients to help them prepare for the inevitable changes to the economy and their business strategy. Although the struggles continue, lately we’ve been having different kinds of conversations: namely, those centered around preparing for the inevitable recovery.
Read MoreThere’s nothing to be afraid of when it comes to getting online reviews. A Harvard Business Review working paper stated that if a business’s Yelp evaluation rating increased by one star, its revenues could also rise by between 5-9 percent. Positive comments written by customers give businesses instant credibility. It could lead to more sales. […]
Read MoreFor business owners and executives, the coronavirus pandemic carries double the amount of worry and stress. If you fall into this group, you already know why. Like all of us, you’re probably worried about the health and safety of yourself and your loved ones, but you also have the added burden of trying to figure out how to keep your company running in the midst a set of unique challenges that seem to change day by day.
Read MoreThe Snapchat platform is a viable competitor to the other social juggernauts. One key point to remember is that Snapchat has a huge youth following and user base, so when looking to the future of social media business strategies this has to be considered. 78% of internet users between the ages of 18 and 24 use Snapchat and in 2018 was the preferred social media platform of 45% of teen users. With over 200 million active daily users and 54% of Snapchat users logging in every day, this has become a very important audience for businesses to navigate tapping into. Let’s take a look at some of the best ways you can be using Snapchat to benefit your business.
Read MoreThe Snapchat platform is a viable competitor to the other social juggernauts. One key point to remember is that Snapchat has a huge youth following and user base, so when looking to the future of social media business strategies this has to be considered. 78% of internet users between the ages of 18 and 24 use Snapchat and in 2018 was the preferred social media platform of 45% of teen users. With over 200 million active daily users and 54% of Snapchat users logging in every day, this has become a very important audience for businesses to navigate tapping into. Let’s take a look at some of the best ways you can be using Snapchat to benefit your business.
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