Ever since eCommerce became the norm, online advertising has been more competitive than ever. Businesses are constantly looking for better ways to market their brands, products, and services online. The introduction of social media opened a new marketing frontier, one that has boosted eCommerce a great deal for the last few years. Social media is […]
Read MoreThere’s nothing to be afraid of when it comes to getting online reviews. A Harvard Business Review working paper stated that if a business’s Yelp evaluation rating increased by one star, its revenues could also rise by between 5-9 percent. Positive comments written by customers give businesses instant credibility. It could lead to more sales. […]
Read MoreStrong companies contain unbreakable circles made of productive team members. It’s a fact that productive web development teams generate more service hours with less stress. However, some think that successful team members are born that way. In reality, managers can help almost anyone learn to be more productive in a specific amount of time. What’s […]
Read MoreWhite papers help speed up the process of building trust between businesses and prospects. Every day, you create value by selling the products and services your customers need and want. You could say you’re a problem solver. As such, the more people that know how your business can help them, the better. Start building credibility […]
Read MoreLike a falling domino, one certain type of marketing error can eventually flatten a company. When running a website, startups often blur the duties of marketing teams and web developers. The most noticeable side effect is a reduced bottom-line and revenue. It’s vital to understand how the roles of the developer and marketer differ. When […]
Read MoreGive visitors a chance to open the homepage “door” of your website. It’s likely you’ve come across some websites that use a homepage to tell their entire story. You might even have thought the businesses that use a homepage as a landing page were smart to save money. In some cases, such as news feed […]
Read MoreSSL is a safer alternative to non-secured HTTP. Trustworthy Internet Movement surveyed more than 139,000 of the most popular websites. It determined that 57 percent were safe in their Secure Socket Layer (SSL) management efforts in May 2017. Businesses as a whole seem to be moving in the right direction. If you haven’t given it […]
Read MoreLook closely and you’ll find when it comes to ranking high in SERPs, quality makes all the difference. It’s still true that the first page in the search engine results pages (SERPs) gets the most traffic and the most clicks. Many times, if searchers don’t find what they need fast, instead of looking through dozens […]
Read MoreMany people make New Year’s resolutions. These resolutions sometimes include eating healthier foods, exercising more frequently, or dedicating more time to volunteer work. Sometimes, resolutions can be more unique such as learning a new skill. Whatever your resolution may be, these goals always have a common denominator: to improve one’s life. From a business point […]
Read MoreResearch makes a purposeful website, and a website with a goal becomes a useful tool for its visitors. Your website is your primary online presence, the “Internet face” of your business. It’s the trusted website where anyone can go to learn about your offerings. To better serve your prospects and customers, your website must have […]
Read More