The Conversion Funnels in Google Analytics is a useful tool to help your business calibrate your marketing campaigns, create a better experience for your customers, and address the bottlenecks on your website. By identifying the problem as early as possible, you can immediately optimize the channel and improve its performance. Make sure that you identify the funnels and goals in the earliest stages of your implementation process.
Read MoreThere was a time in 2014 when LinkedIn removed the polls feature, but that didn’t last long, and they reintroduced them this year. It is time to look at how they can be best utilized in your digital marketing plan. You can create polls on profile pages, within user groups, and on individual pages, even inside an event. With 675 million users targeted at professionals and market peers, LinkedIn is a very influential platform. Understanding how to use all of its features to your benefit is very valuable.
Read MoreWeeks ago, when the Covid-19 pandemic was just taking shape, we started reaching out to Maxburst clients to help them prepare for the inevitable changes to the economy and their business strategy. Although the struggles continue, lately we’ve been having different kinds of conversations: namely, those centered around preparing for the inevitable recovery.
Read MoreThere’s nothing to be afraid of when it comes to getting online reviews. A Harvard Business Review working paper stated that if a business’s Yelp evaluation rating increased by one star, its revenues could also rise by between 5-9 percent. Positive comments written by customers give businesses instant credibility. It could lead to more sales. […]
Read MoreFor business owners and executives, the coronavirus pandemic carries double the amount of worry and stress. If you fall into this group, you already know why. Like all of us, you’re probably worried about the health and safety of yourself and your loved ones, but you also have the added burden of trying to figure out how to keep your company running in the midst a set of unique challenges that seem to change day by day.
Read MoreTo excel in organic search results, brands must be armed with a toolbox of strong SEO tactics and strategies. Before you can take your SEO to the next level, you must identify where you are currently and what to do next. Here at MAXBURST we understand the importance of being on top of search results so together, let’s examine four core elements you can use to build a more competitive SEO strategy for your brand.
Read MoreSmart marketers know that an intelligent web design can make a huge difference in conversion rates. Digital first impressions can make or break your credibility as a business. We’ve got some design tips to help you make the best impression on your website’s visitors.
Read MoreFacebook is one of the largest, most robust social media marketing platforms for businesses. Advertising and building audience engagement can be a cinch for some and a nightmare for others. Fortunately, social media managers tend to make the same mistakes, and there is usually a relatively simple solution. Here are some of the most common Facebook marketing problems and how to fix them.
Read MoreWhen coming up with fresh content ideas, you should first figure out how many pieces of content you ideally need over the course of a month. Sit down and brainstorm for a few hours and drum up as many topics as you can.
Read MoreAs marketers here at Maxburst, we would love to exist in a world in which most online visitors turn into customers, but the fact is the buying process is exceedingly complex. As a matter of fact, only two percent of your online traffic will convert into customers upon initial visit.
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