Our Insights

Information is a valuable commodity, and in this day and age, it comes in different forms of website content. People seek them with virtually every…

Since they were first created in 1997, website pop-ups have garnered strong mixed emotions from their users. Some users find them annoying and disruptive, while…

We’ve heard about the importance of “above the fold” in web design. However, you should also know there are certain websites that show much content…

In today's digitally-dominated world, the Extensible Markup Language, also known as XML, plays a critical role in web development. It is useful for storing and…

Link building is defined as the process of encouraging other websites to add links to their content that will direct visitors to your website. Link…

Voice activation has changed the way users navigate the Internet. When Google first introduced the voice search function in 2011, many thought of it as…

What is a Purpose-Driven Website? Purpose and mission are a company’s reasons for existing. All of its business decisions and strategies are guided by these…

There is a need to put a story behind a brand. A lot of businesses are now incorporating storytelling into their branding strategies to increase…

With so many people experiencing some form of disability and needing special devices to browse the Internet, it’s crucial that you do everything you can…

The purpose of website redesign is clear: keep your business right in the line of sight of your target audience to maximize your chances of…