Like a falling domino, one certain type of marketing error can eventually flatten a company. When running a website, startups often blur the duties of marketing teams and web developers. The most noticeable side effect is a reduced bottom-line and revenue. It’s vital to understand how the roles of the developer and marketer differ. When […]
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Give visitors a chance to open the homepage “door” of your website. It’s likely you’ve come across some websites that use a homepage to tell their entire story. You might even have thought the businesses that use a homepage as a landing page were smart to save money. In some cases, such as news feed […]
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SSL is a safer alternative to non-secured HTTP. Trustworthy Internet Movement surveyed more than 139,000 of the most popular websites. It determined that 57 percent were safe in their Secure Socket Layer (SSL) management efforts in May 2017. Businesses as a whole seem to be moving in the right direction. If you haven’t given it […]
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Many people make New Year’s resolutions. These resolutions sometimes include eating healthier foods, exercising more frequently, or dedicating more time to volunteer work. Sometimes, resolutions can be more unique such as learning a new skill. Whatever your resolution may be, these goals always have a common denominator: to improve one’s life. From a business point […]
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Research makes a purposeful website, and a website with a goal becomes a useful tool for its visitors. Your website is your primary online presence, the “Internet face” of your business. It’s the trusted website where anyone can go to learn about your offerings. To better serve your prospects and customers, your website must have […]
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Code animation with the goal of streamlining your website and maximizing profits. Adding animation to a webpage is like breathing oxygen into a still-life painting. Beware though; too many movable graphics on your website can get in the way when visitors try to find what they need. Image optimization is very important during the design […]
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Google’s shift to mobile first is about trying to keep its users who search the internet happy. Google is in the process of testing its new mobile first indexing policy that will soon be in place. It matters because all businesses that have an online presence are subject to the effects of Google Search algorithms. […]
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Use a few simple “secrets” to get your website discovered on the big World Wide Web. You know you’ve created something special. You’ve already developed great products and services, yet, running a successful business doesn’t stop there. Now you have to let as many people as possible know how they can buy what you’re selling. […]
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Choose the web design trends that best fit your goals for your website. You’ve heard that it’s best to be on the cutting edge of user interface website design trends. In truth, that’s not always a good thing. It depends on your type of business and the audience you’re trying to reach. Before you use […]
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Is It Time For A Website Redesign? The 5 Questions To Ask Before Getting Started Today, market trends are shifting in favor of online selling and services finding more than ever. The reality is, it is more necessary for a business to have a website than it is to have a physical storefront. Unfortunately, this […]
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