Use a few simple “secrets” to get your website discovered on the big World Wide Web. You know you’ve created something special. You’ve already developed great products and services, yet, running a successful business doesn’t stop there. Now you have to let as many people as possible know how they can buy what you’re selling. […]
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Why it’s Important to Have a Strong Brand Identity A well-designed brand identity rolls your company forward, increasing momentum in recognition. There aren’t any missing parts in a sturdily-built brand identity. Like a unified puzzle, all of the pieces fit firmly into place. Fonts, color schemes, your tagline, and logo are vital components of your […]
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Business websites have to have high quality content to be successful, but when you make the effort to design a visually engaging site, you’ll make that content more enjoyable, capture new visitors’ attention, and keep them around longer. Visiting your business website should be an enjoyable experience. A beautiful, engaging website is more likely […]
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In February of this year, Big G made a huge announcement through their Google Webmaster Central Blog about the implementation of mobile friendliness as a real ranking signal starting on April 21, 2015. According to Google, this is to allow their search engine to serve results that are optimized for the devices of users. Just […]
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Content marketing isn’t anything new. It was, is and will be the future of marketing. Search engine optimization requires keywords. And keywords are content. So the two – content marketing and SEO – are peas in a pod. In a recent article, Ryan Stewart, the owner and founder at Webris, warned that the days of […]
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What’s The True Price Point Behind A Successful SEO Marketing Strategy? Search engine optimization, commonly referred to as SEO, is a widely used Internet marketing strategy that helps to bolster the awareness of a brand, build a list of targeted traffic and promote a company’s performance in Google, Bing, Yahoo or other search engines’ search results. […]
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Landing pages serve several purposes, and outstanding web design is essential for the best landing pages, even if they ultimately appear quite simple. With your landing page, you’re trying to induce a visitor to go to a specific page, make a purchase, give permission for email or phone follow-up, or provide feedback. Most companies use […]
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Millennials are native to technology. They’ve grown up online, expect technology to work and will go elsewhere when it does not. Their proclivity to technology is reshaping our economy. 80MM strong, millennials spend more time on mobile and are power-users with a trillion dollars of purchasing muscle. Clearly, millennial mobile usage will continue to influence […]
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App development for small business makes more sense now than ever. Successful marketing increasingly demands customer centricity, and customer apps are a powerful way to reach customers. Mobile has become a vital channel through which brands connect with customers, and by viewing marketing from the point of view of the consumer, brands can develop apps […]
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Launching a new website (or a redesign of your old one) is exciting. Today’s web designers know what elements go into a great web design, where to place them, and how to give you a website that looks amazing. But that’s not quite enough if you’re running a business. The website for your company should […]
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